US Wedding Magazine Changes Name to Include Gay Couples
US magazine Modern Luxury Brides is rebranding to Modern Luxury Weddings to include same-sex weddings.
Both the magazine and its advertisers want to ensure that gay readers aren't put off from reading the magazine that previously used a female-targeted title.
Legislation might address the legality of same-sex marriage, but it doesn't change language entrenched by decades of heterosexual unions.
Despite a decade of civil partnerships and over eighteen months of equal marriage in the UK, many businesses, venues and service providers still insist on using terms such as bridal fayres, bridal suites and bridal parties.
Even those who see themselves as LGBT friendly.
Even those who see themselves as LGBT friendly.
English is a vast and creative language. It's frustrating that businesses can't find alternative and more inclusive descriptions of what they offer.
Wedding and newlywed are both words that can be interchangeable with bridal: wedding suite, newlywed suite, wedding fayre, for example.
Well done to Modern Luxury Weddings for their forward thinking rebranding.